The Suffocation Of Sézane

Maybe this is why the brand feels inescapable.

I spent years working with a Parisian office full of women, where even a casual dress code couldn't hide their impeccable style. They always looked effortless, while behind the scenes, I’d be sweating every morning to match their chic. On my last day, they burst into tears. "Wait, you guys actually liked me?” I asked. Winning over the French can be hard…