The Gift Guides Made Me Do It!

Let's play Gift Guide Bingo

Gift guides are back—and now they come with a side of self-awareness! These days, it’s not just consumers rolling their eyes at the avalanche of curated lists; even the guides themselves seem to acknowledge how overdone they feel, tossing in a little self deprecation and a promise that this time will be different.

I’ll admit it: I’m not above a gift guid…